The Beatles have allowed their 'Fool on the Hill' to be used over the opening credits in the new film 'Dinner for Schmucks'. The film is from Speilberg's Dreamworks. Apparently both Sir Paul and Yoko Ono have seen and like the film.
The late Neil Aspinall, who ran the Beatles' Apple Corps for almost 40 years was adamant that the Beatles identity not be demeaned or over exposed. I can't think of any other film or advert where their music was used, but I think Neil was right and very far thinking, and this put them in a league of their own.
Does anyone know of any other unrelated Beatle film/advert where their music was played? Obviously the 'Love' show by Cirque du Soleil did, but that was a celebration of their music anyway! I recently watched 'Nowhere Boy' and there were just little clips of John's 'Hello Little Girl' and 'In spite of all the danger' which was the first song recorded by the Quarrymen.
Do you think that the Beatles music would have been so enduring if we'd heard it regularly on advertising jingles and on films?
love and peaceredrose